P3 Target Audiance and Potential Market Position (Based on Existing Products)

Target Audience and Potential Market Position Based on Existing/ Similar Products

I have looked at some products on the market that are similar to my short film idea "Look To The Future". This should hopefully give me and idea of how well my short film could potentially do if it was given the same publicity as some of the short films I have looked at here.

TITANIC

The first film that I have decided to look at is one of the most famous films of all time; Titanic. I chose to study this film because it's in the same genre as my short film idea and it has a similar story line with the couple being in love but then something happens and one of the dies. 

(BASED ON IMDbPro)

As you can see Titanic had a much bigger budget then the film that I would be making which means that it is more likely to do well in the film charts but in terms of the films genre, it is in the top 500 films along with many other romantic tragedy films, which suggests that people enjoy watching this type of film and therefore it should do quite well. 

Titanic was distributed through cinema's and is now available on DVD, on websites like Netflix and Amazon Prime and it has been shown on TV many times. 
   

HOTEL CHEVALIER

Hotel Chevalier is a romantic short film from 2007. There isn't much information available about how much money was spent on making the film however when watching it you can see that it has been made professionally and has probably had a lot of money spent on it. 

The reason I have used this one as an example is because according to IMDb it is the most popular short film of all time and it is also a drama with a bit of romance in it. That's why I think my short film has the potential to do well.
Hotel Chevalier was uploaded onto YouTube and is available on DVD.

MY SHORT FILM'S POTENTIAL

Based on this research I think that my short film does have the potential to do well. My research on the Titanic suggest that people like Romantic Tragedy and they like the storyline and the Hotel Chevalier research has shown that uploading a film to YouTube is a good way to distribute if I want it to do well. However I don't have the funding/ budget available that these films had to produce/ market their films. Because of this my film will not do anywhere near as well but I do think it has the potential to do well in it own league.

   I would like to hope that if I started out by putting my short film on YouTube, there is the chance that a director might find it and decide to create it as a 30 minuet TV show.

P5 Filming Locations IDEA 2

This is the location that we will be filming in for our "Saved in 2:20" idea.

Guisbrough Town Center

This is the only location we will be filming in for this film idea. This is a public place so there will be no legal issues or permissions needed to film there. Because it is a public place there is no legal issues with having random member of the public walking in the background. It is very easy to access because it's right next to college so we could carry all of the equipment over there without too much hassle.

P5 Budget and Costings IDEA 2

Budget and Costings for "Saved In 22"

There aren't many cost's involved in this idea since it doesn't involve any travel costs. There would be a £20 cost for loaning the camera and the camera equipment but other then that there will be no other costs.

P3 Dates and Timescales IDEA 1 & 2

Dates and Time scales for "Look To The Future" and "Saved in 2:20"

It doesn't matter which short film we decide to make, we will be filming them around September time.

Look To The Future

Look To The Future will take 3 days to film because of the amount of different locations. These days would be weekends. So we would most likely film on the 6th, 7th and 13th. 

Saved In 2:20

This short film will take a lot less time to film because it's all shot in one location and there is practically only one scene. This means it would only take one day to film and therefore we would most likely do this on the first weekend in September which is the 6th.

P3 Sample Material for IDEA 2

P5 Risk Assessment IDEA 1

P5 Relevent Legal and Ethical Issues IDEA 1 & 2

I have thought about all the Legal and Ethical issues that need to be thought about when making a short film.

Estimated BBFC Age Rating:

I think that this short film will get a rating of PG. This is because there are no inappropriate references to anything like drugs or sex. There is mild violence and a small head wound which wont be focused on which is why I think it would be a PG and not a U.

Copyright Material:

We will be careful not to use anything that is copyrighted within our film. This can be done easily by simply creating everything ourselves. This way we don't have to check up on if something has copyright on it or not. For example, we will create our own music and sound effects instead of downloading someone else's because they might have copyrighted it .

Permissions for Filming on Location:

For all the locations that aren't public property, we have visited the locations and asked for permission to film there. We have also gotten them to sign permission forms so we can prove that we are allowed to be there.

Guisbrough Library:

FORM IN FOLDER

Consent forms for actors:

We also decided to get written consent from the actors that they were okay with being the footage being used for our short film.

Chloe (Chloe Thrower):

Mike (Micheal Schnider):

The Doctor:

The Car Driver/ Extra 1:

Extra's: